We loved Clarins' brilliant idea to turn the beauty industry’s typical Gifts with Purchase into something more meaningful through a “Gift with Purpose" program. Since 2010, we’ve partnered with this beloved heritage brand to offer Clarins customers a FEED 10 Pouch with their purchases at select times of year -- purchases that have added up to over 10 million meals for families in need.

This year, however, we wanted to take our giving to the next level. We’re so excited to announce the FEED + Clarins Million Meal Challenge, which launches today at Clarins counters in retailers nationwide.

From April 22nd to May 8th, shop Clarins to receive a custom FEED 10 pouch with our favorite Clarins products (we've been sampling the products at the FEED HQ this week and love them). The pouch was co-designed by Lauren and the Clarins team and provides 10 meals to children in need. Over the 17-day challenge, our goal is to raise 1,200,000 meals. Will you join us?

Participate in the FEED + Clarins Million Meal Challenge at these participating retailers before May 8th:

Nordstrom Saks Lord & Taylor Century 21 Bon-Ton Belk Dillard's Bloomingdale's Macy's